GUAPMagazine is a youth-led new media platform dedicated to discovering, showcasing and nurturing emerging & underrepresented creatives & communities.
The magazine produces groundbreaking editorial, photography and video.
95%
Audience aged between 18-35
68k
Total Social Media Followers
500k
Monthly Social Reach
10k
Monthly Unique Visitors
100k
Monthly Video Views
G-A is where creativity & diversity meets purpose: creating raw, authentic & culturally impactful work. Our in-house team work alongside our community to co-create powerful, authentic, and effective content.
GUAP Agency
Experential
Throughout the year we host various events and experiences across the creative industry.
GUAP GALA
An experiential award show and gala hosted by GUAP with the aim of celebrating creative excellence.
In our first ever year we managed to create a a cultural moment that transcended beyond our 450 attendees. We honoured 21 categories of excellence in the Natural History Museum, had our guests come along in themed attire and shared the moment with our audience online in multiple conversations that continued for days.
200k
Public Votes
58m
Social Hashtag Reach
27k
Public Guestlist Sign-ups
660k
Voting Website Views
3.3m
Non-Social Reach
GUAP PARTY
#GUAPParty is our annual talent showcase x party experience. We provide a stage for some of the best musicians in the underground scene and put them in front of a bunch of cool young people, creatives & industry professionals who embrace great music with open hands. Some artists we have championed and had on our line-ups include Knucks, Lancey Foux, Sam Wise, Ashnikko, Masterpeace & more.
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Community
During COVID, GUAP launched, the GUAP Fund, a weekly fund of £100 to support emerging creatives to support their practice and working lives. In 2023, the GUAP Fund is back and we’ll be committing grants ranging from £1k to £10k to support creative projects from creators across the UK.
GUAP Fund
TheOriginals Creator Network’, an educational programme for emerging young creatives in London. The 12-month initiative will immerse participants in creative workshops led by industry experts, providing them with access to brand mentors and allowing them to receive commissions to work on live Originals projects.